Carrefour Mestdagh become Intermarché: no more Carrefour products, everything has to be replaced…

Carrefour Mestdagh become Intermarché: no more Carrefour products, everything has to be replaced…

The 86 Mestdagh stores come under the Intermarché flag. One of the very concrete consequences: stocks. No more Carrefour products, everything must be replaced.

In Gosselies, the change of sign took place on January 2nd. The most visible part of a transformation which concerned the eighty-six stores of the Mestdagh group.

Carrefour Mestdagh become Intermarché: no more Carrefour products, everything has to be replaced…

For several days, it is the agitation which reigns inside these large surfaces. New logos, new products and new prices. Christophe is a storekeeper: He explains: “We remove the old ones (prices) that have already disappeared for almost two weeks and I hand over the new receipts yesterday and the day before yesterday.”

In this Mestdagh of Gosselies, the construction site is titanic: 3,500 references of Carrefour products that had to be removed from the shelves. To refuel, 100 pallets for groceries and dry goods, 2,000d fresh parcels. Old items are sold at knockdown prices: “It was madness and over three days everything went away. Finally all that we have lefttestifies Vincent, also a storekeeper.

Habit changes

For staff, the challenge is also to adapt in record time. New software to master and well-established habits to change. “For example, simply answering the phone. It must be said that we are Intermarché today so here it will still take perhaps a few times where we will make mistakes but we will get there. Perhaps also the most difficult, the reflexes we had at the checkout.”

For the past few days, customers have been discovering new products. A large majority will stay in this store. “In terms of products, I remain loyal to certain brands. I have not yet been on the Intermarché side”, drop a client. another note: Some items are different, like my vegetables and fruits”

On Monday, the Intermarché group explained that it wanted to double the profitability of its stores without losing jobs.

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