“Many individuals solely purchase what is critical”
It is the tip of an period for the De Wolf household, homeowners of the eponymous cigar and tobacco retailer. For 3 generations, the De Wolfs have established themselves within the tobacco commerce to grow to be a reference in the present day.
If Jan and his spouse noticed the beginnings of their exercise round 1922, their descendants knew find out how to perpetuate the household model. However in the present day every part adjustments.
“My mom began the shop, on a small scale, however through the years we’ve expanded to 4 premises. However occasions and particularly the atmosphere have modified loads,” explains Sandra De Wolf (55), the present director. “Enterprise has not been going so nicely because the Covid. Now we have seen a drop in gross sales. Folks do not spend a lot cash anymore, even on items. On-line purchases have been favored because the Covid disaster.
And the vitality disaster did not assist issues. Even loyal clients had been turning into rarer. “Lots of people solely purchase what is critical.”
Sandra needs to commit herself to her household and doesn’t but know what she is going to do sooner or later.